Friday, July 10, 2009

NAS Believes in the Recruitment Power of Video

NAS Recruitment Communications has recently announced the release of an innovative streaming video, spotlighting the corporate office and career opportunities at Helzberg Diamonds.

The video engages candidates in a day-of-the-life experience for a Helzberg employee. The upbeat monologue and fast paced clips of employees working together, sprinkled with scenes from Kansas City’s booming downtown provides the candidate with a unique insight into Helzberg’s culture, history and benefits.

This is an experience that the candidate can’t find in a job description or static benefits page. The power of video allows candidates the opportunity to determine if this is an organization that they can see themselves working for in five, 10, even 15 years down the road.

You can view the video here.

Another endorsement to support the importance of using video comes from Jan Zlotowicz, Vice President of Human Resources at the Motion Picture & Television Fund. “It is wonderful to have a recruitment video that so beautifully expresses the warmth and compassion that is a large part of the MPTF organization."

“In this era of YouTube, digital video is an essential part of any effective Web 2.0 strategy,” said Greg Rousseau, NAS Vice President/Southwestern Region.

To discover how NAS can help you capture todays A-level talent through effective use of emerging media, please contact your account rep today.

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